Berkeley College Professor, Marketing Department Guy Adamo

Guy Adamo

Professor, Marketing Department

Larry L. Luing School of Business®


A.S., Nassau Community College
B.B.A., M.B.A., Hofstra University
Ph.D., New York University

Professional and Teaching Experience

  • Professor, Marketing Department
  • Chair, Fashion Department, Larry L. Luing School of Business®, Berkeley College, September 1998 - August 2018
  • Chair, Fashion and Marketing Departments, Larry L. Luing School of Business®, Berkeley College, July 2007 - March 2010
  • Faculty, Fashion Department, Larry L. Luing School of Business®, Berkeley College, April 1991 - August 2018
  • Group Manager of Ladies Apparel for a major retailer
  • Vice President of Marketing for Adamo Homes (responsible for Sales and Marketing, implemented a consumer services division, and conducted ongoing market research for new product development)

Presentations, Publications, and Research

  • Co-authored "Attacking Creative Dilemmas - New Product Innovation Must Get Through Obstacles To Achieve Success," published in the Summer 2011 issue of Marketing Management
  • Co-authored “Innovate or Die,” published in the Fall 2010 issue of Marketing Management
  • Contributing author to "Legal News and Views" column in Marketing News (American Marketing Association publication) for five years

Awards and Recognitions

  • Commitment to Berkeley College Award, 2017
  • Business and Workplace Education Alumni of the Year Award, New York University, 2014
  • Paul S. Lomax Award for Doctoral Scholarship and Leadership, New York University, 2009
  • Leadership Award, Berkeley College, 2007
  • Instructor of the Year Award, Berkeley College, New Jersey, 2003

Professional Affiliations

  • Member, American Collegiate Retailing Association
  • Member, Beta Gamma Sigma
  • Member, Delta Pi Epsilon
  • Member, National Business Education Association

Other Skills, Interests, and Activities

  • Business Education, Fashion Trends and Market Impact, Program and Curriculum Development, Mentoring Students, Classic and Suspense Movies, Genealogy

Interview Topics

Fashion Merchandising and Management, Fashion Internships and Career Opportunities, Fashion Curriculum Development

Media Contact

Please contact Ilene Greenfield, Director of Media Relations, at 973-278-5400 ext. 5122 or to interview Berkeley College staff or for more information.

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