Four-year Combined BBA/MBA Option
Marketing Communications

Not all programs are offered for completion at each campus or through Berkeley College Online®. Please review the academic program pages (BerkeleyCollege.edu/Academics) for information on where each program is offered. Additionally, all students may be required to take some courses at another campus or online. Internship courses are only offered online.

BBA SAMPLE PROGRAM SEQUENCE

FIRST SEMESTER

CREDITS

MGT2220
Principles of Management
3
SOC1123
Psychology of Adjustment
3
SOC2231
Human Relations
3
CIS1115
Computer Applications
3
ENG1105
Writing and Research
3

SECOND SEMESTER

CREDITS

ACC1111
Financial Accounting I
3
MKT2220
Principles of Marketing
3
ENG2205
Writing Through Literature
3
MAT2215
Statistics I
3
CIS2201
Advanced Spreadsheets
3

THIRD SEMESTER

CREDITS

IBS2201
International Business
3
MKT2222
Fundamentals of Marketing Research
3
MKT2241
Consumer Behavior
3
HUM2225
Introduction to Ethics
3
Mathematics/Science Elective
3

FOURTH SEMESTER

CREDITS

MKT2242
Branding
3
ENG2215
Public Speaking
3
Marketing Electives
6
Free Elective
3

FIFTH SEMESTER

CREDITS

BUS2231
Business Law I
3
ECO2200
Principles of Economics
3
Business Elective
3
Liberal Arts Elective
3
Marketing Elective
3

SIXTH SEMESTER

CREDITS

FIN3302
Corporate Finance
3
MKT3310
Services Marketing
3
ENG3316
The Confident Writer
3
Liberal Arts Elective
3
Free Elective
3

SEVENTH SEMESTER

CREDITS

Marketing Elective
3
Science Elective
3
Business Elective*
3
Free Electives
6

EIGHTH SEMESTER

CREDITS

MKT4465
Strategic Marketing Capstone
3
MBA5501
Essentials of Management
3
Social Science Elective
3
Liberal Arts Elective
3
MBA Core Course (6610, 6615, 6620, 6625, 6630, or 6635)
3

120 SEMESTER CREDITS REQUIRED FOR GRADUATION.

This program also requires students to obtain specific supplies, the cost of which totals approximately $89.00. Detailed, itemized information describing the required supplies and listing typical prices for each such item is available at Berkeley Store.

*Must be at the 3000 or 4000 level and must be selected from the Larry L. Luing School of Business courses.

Up to two MBA core courses – one being MBA5501 – may be substituted for B.B.A. electives in the Eighth Semester. MBA5501 to be taken as a 7-week course in the A session; the other as a 7-week intensive in the B session.

MBA SAMPLE PROGRAM SEQUENCE

NINTH SEMESTER

CREDITS

MBA Core Courses (not taken previously)
12

TENTH SEMESTER

CREDITS

MBA Core Courses (not taken previously)
3
MBA Electives
6

ELEVENTH SEMESTER

CREDITS

MBA Electives (taken in the A session)
6
MBA8810
Capstone (taken in the B session)
3

36 GRADUATE CREDITS REQUIRED FOR GRADUATION

Prospective students who meet the following criteria may be eligible for the program: A cumulative GPA of at least 3.50, full-time enrollment, and successful completion (B or better) of all required courses in the student’s undergraduate major.

NOTE: Every other degree combination includes the same graduate level course taken during the final year as an elective.

 

Under certain circumstances the need to take developmental College Skills courses may lengthen the time required to complete the student’s program, and may result in increased costs to a student.

Berkeley College reserves the right to add, discontinue, or modify its programs and policies at anytime. Modifications subsequent to the original publication of this document may not be reflected here. For up-to-date and detailed information, please visit BerkeleyCollege.edu and view our catalogs at BerkeleyCollege.edu/publications