Bachelor of Business Administration Degree (BBA) Fashion Merchandising and Management
PROGRAM LEARNING OBJECTIVES
1. Reading and Written Communication: Students will demonstrate competent writing and reading throughout their programs of study.
2. Oral Communication: Students will demonstrate effective oral communication skills in both general and
major-specific contexts.
3. Critical Analysis and Reasoning: Students will use critical analysis and reasoning, supported by knowledge and skills learned throughout their degree programs, to enhance personal and professional decision-making:
- Quantitative analysis and reasoning
- Analysis and reasoning in the humanities, sciences, social sciences, and arts
- Ethical analysis and reasoning
- Reasoning in career-related contexts
4. Knowledge and Skills for Living in a Diverse Society: Students will consider multiple perspectives (quantitative
and qualitative, among individuals, from different cultural contexts, etc.) when making decisions independently or as part of a team.
5. Information Literacy: Students will define and articulate their needs for information and access this information effectively and efficiently.
6. Integration of Learning: Students will develop the ability to integrate their learning, making connections within their major, between fields, between curricular and co-curricular activities, and between academic knowledge and practice.
7. Students will demonstrate appropriate knowledge of baccalaureate-level business core concepts.
8. Students will compose coherent forms of written communication.
9. Students will formulate effective oral presentations.
10. Students will utilize decision-support tools to inform evidence-based decision-making.
11. Students will appraise the role of leadership in driving organizational success.
12. Students will formulate solutions to organizational challenges in a team setting.
13. Students will execute work that is clear, rational, and informed by evidence.
14. Students will utilize fashion merchandising and management principles.
Not all programs are offered for completion at each campus or through Berkeley College Online®. Please review the academic program pages (https://berkeleycollege.edu/academics/index.html) for information on where each program is offered. Additionally, all students may be required to take some courses at another campus or online.